Al Jezy Company management visits Bosch and Siemens Home Appliances Group’s central Headquarters in Germany

The senior management of Al Jezy Company, which has over 15 years of experience in marketing all Bosch and Siemens home appliances products in Saudi Arabia, recently, visited the international headquarters of BSH Bosch and Siemens Home Appliances Group, the world’s number three and Europe’s number one in the home appliances sector, in Germany.

The Saudi Arabian delegation led by Mr Mohammed Alawy Al Saggaff, the founder of Al Jezy Group, and Mr Hartmut Wesenberg, Managing Director of BSH Home Appliances Saudi Arabia LLC*, introduced the credentials of the company and presented an overview of the Saudi Arabian operations and future plans to the board of directors of Bosch and Siemens Home Appliances Group.

Mr Jean Dufour, Member of the Board of Management of BSH, welcomed the Saudi delegation and extended their full support in driving the Saudi Arabian operations.

Mr Al Saggaff said: “We have several years of experience in marketing Bosch and Siemens products in Saudi Arabia, one of the fastest growing home appliances market in the Middle East region. We will further explore opportunities to drive our growth in the region.”

Mr Wesenberg said: “Bosch and Siemens Home Appliances Group has established its credentials as the preferred home appliances brand in Saudi Arabia. We are further strengthening our presence in the market through our partnership with Al Saggaff.”

The company’s product range includes cooling, washing, dishwashing, cooking appliances as well as small appliances including breakfast sets, food preparation accessories, vacuum cleaners, irons and personal care products, which suit diverse needs of the market.

An industry veteran, Mr Al Saggaff has been leading the operations as distributor of Bosch and Siemens products in Saudi Arabia for over 15 years. He manages Al Jezy’s overall operations covering administrative, marketing, sales and expansion plans.

Mr Al Saggaff plays an instrumental role in driving the operations of the company, which has a history of over 40 years in the Kingdom, leading over 35 employees, three service centres and one showroom.