Emirates NBD, the Middle East’s largest bank by asset size, announced today that it will host a week-long campaign showcasing the bank’s wide range of consumer finance solutions and providing customers with expert advice on personal finance. The campaign, which will run from January 21-26, 2010, for the second time, at the Arabian Centre mall in Mirdiff, Dubai, is yet another initiative from the bank to engage more closely with existing and potential customers.
Emirates NBD financial advisors will be on hand at the stand in Arabian Centre during mall working hours to highlight the bank’s latest offers and provide expert advice on borrowing wisely, taking into consideration each individual’s financial capacity. The bank will also showcase its wide range of consumer finance products, including tailor-made loans for UAE Nationals, Borrow Wisely personal loans, Auto Loans with unique features and its Sharia-compliant insurance products, Takaful and Savings.
“Our campaign in Arabian Mall will give customers the opportunity to receive specialist advice and information on our services whilst they are shopping,†said Saif Al Mansoori, Head of Group Business Marketing, Emirates NBD. “We are looking forward to meeting local residents and visitors in the neighbourhood and helping them identify the right personal finance product based on their specific needs. As a leading bank, Emirates NBD caters to the financial requirements of a diverse range of consumers, and we are confident that such an event will reach out to many of them.
“In addition to our existing branch at the mall, we have reached out to our customers by having a purpose-built stand inside the mall to further meet their needs.â€
