KidZania® hosts festive ‘Wintertainment’ programme for children with themed activities

• Children celebrate winter festivities at KidZania® city
• Themed decoration and activities introduced to celebrate each occasion

KidZania®, the children’s city in The Dubai Mall, has unveiled a month-long calendar of festivities that brings together children from across the region in a colourful celebration of teamwork and creativity.

Under the umbrella of its new ‘Wintertainment’ programme, scheduled to be an annual feature, KidZania® now wears a celebratory look and hosts a range of exciting activities to celebrate winter festivities including Festive Season and New Year’s Eve. Each festival is celebrated with a rich calendar of specially themed activities. KidZania®, the first of its kind edutainment concept in the Middle East, will host the festival till New Year’s Eve.

KidZania® is celebrating the Festive Season with several activities. Visitors to the Newspaper establishment can interview others to understand their views on the winter season. There will be story-telling sessions of Santa Claus on radio; kids can share gifts; they can participate in festive songs during the parade and also display special seasonal costumes at the fashion show and much more.

The run-up to ‘Wintertainment’ began with school students in the region invited to take part in the festival activities including greeting card designs. The cards are now displayed across KidZania®.

As for the New Year, the city will be decorated with New Year’s resolutions written by the children. They can participate in the New Year parade and celebrate the start of a new year with KidZania®’s mascots, Urbano, Vita and Bache.

Will Edwards, Governor, KidZania® Dubai, said the children’s city aims to instill the values associated with the festivities in young minds through the ‘Wintertainment’ programme. “The themed activities at KidZania® underscore the spirit of togetherness and solidarity that mark all festivals. They also serve as bonding sessions for all family members in addition to enhancing the participants’ awareness on the region’s culture, history and lifestyle.”

KidZania®, managed by Emaar Retail LLC, is the first of its kind edutainment concept in the entire region, and offers children the opportunity to understand and appreciate different professions through a hands-on approach. The leisure attraction is located on the second floor of The Dubai Mall.