The winners of Dubai Lynx were last night revealed and celebrated at the much anticipated Awards Gala, attended by more than 1400 people, which took place at the Arena in the Madinat Jumierah.
27 international jury members from 13 countries, all experts in their field, came together in Dubai to judge the 2068 entries from 21 countries, from which they have chosen 179 winners: 7 Grands Prix, 22 Golds, 58 Silvers and 92 Bronze. The Grand Prix in each category have been awarded as follows:
Design– Y&R Dubai, UAE, Splitting Headache, Paras Pharma
21 Winners (1 Grand Prix, 1 Gold, 8 Silver, 11 Bronze)
Direct– No Grand Prix Awarded
14 Winners (no Grand Prix, 1 Gold, 10 Silver, 3 Bronze)
Film – Elephant Cairo, Egypt, Burglar, Hustlers, Harvest Foods
13 Winners (1 Grand Prix, 2 Gold, 2 Silver, 8 Bronze)
Film Craft– Advantage Marketing & Advertising Cairo, Egypt, Hospital, Office, Arab Dairy
15 Winners (1 Grand Prix, 2 Gold, 4 Silver, 8 Bronze)
Integrated– Leo Burnett Beirut, Lebanon, Keep Walking Lebanon, Diageo
7 Winners (1 Grand Prix, 1 Gold, 2 Silver, 3 Bronze)
Interactive– No Grand Prix Awarded
10 Winners (no Grand Prix, 3 Gold, 4 Silver, 3 Bronze)
Media– Leo Burnett Beirut, Lebanon, Keep Walking Lebanon, Diageo
40 Winners (1 Grand Prix, 7 Gold, 15 Silver, 17 Bronze)
Outdoor– No Grand Prix Awarded
16 Winners (no Grand Prix, 1 God, 2 Silver, 13 Bronze)
Print– Y&R Dubai, UAE, Evil Eye Charm, Harvey Nichols Dubai
16 Winners (1 Grand Prix, 2 Gold, 4 Silver, 9 Bronze)
Print & Outdoor Craft– No Grand Prix Awarded
9 Winners (no Grand Prix, 3 Silver, 5 Bronze)
Promo & Activation– FP7/BAH Manama, Bahrain, Supersonic, Batelco
9 Winners (1 Grand Prix, 1 Gold, 2 Silver, 5 Bronze)
Radio – No Grand Prix Awarded
9 Winners (no Grand Prix, no Gold, 2 Silver, 7 Bronze)
Y&R Dubai took Agency of the Year, whilst Network of the Year was presented to Y&R and Media Agency of the Year awarded to FP7/BAH, Manama.
His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman and CEO of Emirates Airline & Group, was present to accept the award for Advertising Person of the Year.
Coca-Cola Egypt were honoured as Advertiser of the Year with Ahmed Nazmy, Head of Marketing and Strategy, Coca-Cola Egypt Franchise, Omar Mandour, General Manager, Coca-Cola Egypt Franchise, and Nabil Kouchouk, Colas Manager, Egypt Franchise, collecting the award.
Also announced were the winners of the Young Creatives Competition. Michael Chaftari, Marya Ghazzaoui and Lea Salibi from Leo Burnett Beirut were chosen as the Gold winners for their integrated campaign put together to fill the brief from BMW.
For the first time, the Dubai Lynx Awards Gala was followed by an official After Party. Hosted by Big Kahuna Films, attendees of the awards were invited to continue celebrations into the night at Trilogy Nightclub and mark the end of what has been a hugely successful Festival.
“This has been an outstanding Festival attended by over 1100 delegates with some fantastic work being awarded, a diversity of content and top speakers and unmissable networking events,†says Steve Lane, Festival Director. “It shows that the industry in the region is maturing and the creative bar has been set even higher for next year’s awards.â€
All of the 2011 Dubai Lynx winners are now available to view online at www.dubailynx.com.
20
