Should Social Media Marketing Be Entertaining?

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The most important thing is that you need to be more entertaining in your social media collaborations. Posting dry, report-like updates won’t be interesting to anyone, not even you. Too stuffy or long content won’t be entertaining at all – even if your ideas are really original and interesting, it won’t matter because nobody will read them. Experts recommend that only 20 percent of your content should be yours. The other 80 percent should come from other people, fun pages, and so on. There are several things you can do to make your content more fun:

Add dates from the bizarre calendar. For instance, July 2 is the World UFO Day, August 10 is the Lazy Day, and August 30 is the Toasted Marshmallow Day!

Check Google + and Twitter on a daily basis. Make a circle or follow people who tend to share interesting and awesome content.

Check Pinterest – there you will find what’s trending right now.

There are many other websites that can be very helpful. But be careful not turn your brand into popular, but hollow page on Facebook. Keep posting your solid content, but try adding a pinch of zing here and there. After all, you want people to follow you for your products, so don’t go too far.

Social media is the new television, so is your channel worth following?

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