Christmas is nearly two months away, but holiday shopping season has already begun. This year, retailers are starting their sales earlier than ever, so now is the perfect time to check your shopping list. It’s never too early to get ready and be able to save during the crazy shopping season and on Black Friday, in particular.
Back-to-school deals and promotions this year started earlier than ever. Retailers have launched Halloween-themed sales in the middle of September, and with Hanukkah starting on the night before Thanksgiving, stores are likely to start the holiday deals early. However, this trend is not limited – it’s almost the same in Europe, Australia and the U.K., online stores are trying to attract international customers.
On the other hand brick-and-mortar stores are launching their sales this year earlier, too. Online shopping is getting bigger and bigger every year, and in order to be competitive, stores are planning new strategies. Many retailers also in Dubai are extending their working hours to midnight.
Chains are constantly expanding and stretching their working hours to compete with the rapidly growing e-commerce. According to the e-Retail Sales Index, compiled by industry experts IMRG and Capgemini, web sales in Britain rose by 13% last month, compared to August. Moreover, sale revenues in September were 20 % higher than the same month last year. The same statistics also show that this is the fastest growth of online sales in 13 years, which according to experts, is amazing, given that the U.S. is considered the land of online shopping.
Overall, there is a big increase in online shopping from the previous years. Brick-and-mortar stores are also gearing up for Black Friday, but don’t expect to find really big deals at your local merchants. The biggest promotions and sales will be online, so get ready by checking different websites and subscribing to receive e-mails. Follow Dubai Chronicle on Twitter! Many retailers have announced the exact launching time of their sales, and others are preparing various surprises. A good strategy is also looking for coupons online and limited-time deals before Black Friday.
