Who is on Next? Dubai
Who is on Next? Dubai, a talent scouting initiative mainly focused on emerging designers from the Middle East, Asia and Africa, is the newest addition to the Vogue Fashion Dubai Experience. Launched by Vogue Italia and Emaar Properties, in collaboration with Altaroma and with the support of Camera Nazionale della Moda Italiana, Pitti Immagine and yoox.com, online retail and media partner, the project covers three categories: womenswear, menswear and accessories.
Selected by a panel of globally-renowned fashion experts, the winners will have amazing opportunities to showcase their collections during a number of high profile events in 2016, including:
– Pitti Uomo, Florence
– Altaroma, Rome
– Milan Fashion Week
– Palazzo Morando, during the September edition of Milan Fashion Week
– Vogue Fashion Dubai Experience 2016 with a special catwalk
In addition, the collections of the winners will be available at a special temporary store within The Dubai Mall.
These 25 talented designers are: Abcense, Adriaan Kuiters + Jody Paulsen, Anita Quansah London, Beyond Closed, Brother Vellies, Byungmun Seo, CA&LOU, Cynthia & Xiao, Dent de Man, Elio Abou Fayssal, Faissal El-Malak, Hussein Bazaza, J Moon, Jourden, Maryam Omaira, Matter Matters, max.tan, MaXhosa by Laduma, Nathalie Trad, Sindiso Khumalo, sulvam, Susana Traça, Ujoh, Yirantian and Youjia Jin.
Fashion Talks
Fashion Talks led by renowned fashion designers and global industry icons are another asset of this year’s high-profile event. In-store activations by hundreds of participating retailers, live music and other lifestyle events will also characterise the two-day event.
The second edition of the Vogue Fashion Dubai Experience, held in 2014, welcomed over one million visitors across three days. In-store activities organised by over 200 fashion retailers in The Dubai Mall also contributed to the significant boost in footfall, further underlining The Dubai Mall’s credentials as the ultimate destination for luxury shopping.
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