Amazon’s Black Friday Deals Start 8 Days Earlier

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Amazon.com today announced holiday deals start on Friday, November 20, with new deals added as often as every five minutes for eight straight days at www.amazon.com/blackfriday. Customers will have access to 10 coveted Deals of the Day starting at midnight on Thanksgiving, and up to 10 more on Black Friday. Customers can also shop limited-time Lightning Deals on thousands of sought-after products per day throughout the eight days of deals. Plus, Prime members (click here for FREE trial) will get 30-minutes early access to the majority of these Lightning Deals.

This year, Amazon will introduce more than 150 hand-picked Lightning Deals on everything from electronics to kitchen gadgets only through the Amazon Mobile Shopping App available on Android, iOS, and Fire OS. These deals can be found on the “App Only Deals” tab and will be released daily from 3 PM PT to 11 PM PT starting Thanksgiving through Wednesday, December 9. In addition, Prime members in 20 metro areas can use the dedicated Prime Now mobile app to enjoy free two-hour delivery on select Deals of the Day throughout the holiday season.

Last year, total holiday sales from the Amazon Mobile Shopping App doubled in the U.S. and Black Friday had the most rapid growth in mobile shopping. This year, it will be even easier to spend time with loved ones thanks to “Watch A Deal” which allows holiday shoppers to pick the deals they’re most excited about and receive a notification to their mobile device when the deal is live. With this new feature, Amazon customers can effortlessly take advantage of deals throughout the day and while on-the-go.

So, now you can truly sit back and relax with your family and friends this holiday season knowing that you will be notified as soon as the products you have had your eye on are about to go on sale. Year after year, more and more customers shop Amazon’s Black Friday deals from the comfort of their own home and the process has become even more convenient for them.

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