Marriott Adds 30 Leading Hotel Brands to Its Loyalty Program

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  • Marriott International’s Expanded Portfolio of 30 Leading Hotel Brands Sets New Global Standard for Unrivaled Travel Experiences and Expanded Loyalty Benefits
  • Starting Today, Loyalty Members Can Link Their Accounts to Receive Recognition at More Hotels and Redeem Points for Travel to More Destinations Than Ever Before

Today, the most iconic and visionary name in hospitality, Marriott International, Inc. (NASDAQ: MAR) (www.Marriott.com), expands to include 30 of the most desirable and prestigious hotel brands with the addition of the Starwood Hotels & Resorts portfolio.

At a time when travelers place even greater emphasis on enriching and personal experiences, they can now choose from the most diverse selection of hotel brands ever. With more than 5,700 hotels and 1.1 million rooms in over 110 countries across the globe, guests now have access to the best hotels and resorts wherever they travel. Marriott International’s portfolio now includes a series of quintessential luxury and lifestyle names. The Ritz-Carlton, St. Regis, Bulgari Hotels & Resorts, JW Marriott, The Luxury Collection, W Hotels and EDITION define a new era of luxury travel, with dynamic brands such as Westin, Renaissance and Autograph Collection occupying an evolving lifestyle category. Premium brands like Marriott Hotels and Sheraton anchor the portfolio and provide a broad array of choices around the world for business and leisure travel. And new, fun, accessible experiences at Moxy Hotels, AC Hotels and Aloft add to the portfolio, ensuring our guests have whatever they want, wherever they are in the world.

“The marriage of these two leading hotel companies means Marriott will deliver an unparalleled guest experience with more hotels in more global destinations, an unrivaled range of comprehensive accommodations to suit every traveler, and the industry’s best loyalty programs,” said Arne Sorenson, President and Chief Executive Officer of Marriott International. “Providing such a wide selection reinforces our enduring commitment to offering guests an even greater world to explore with Marriott at their side.”

Expanded Loyalty Benefits

Also starting later today, members of Marriott’s leading loyalty programs, Marriott Rewards – which includes The Ritz-Carlton Rewards – and Starwood Preferred Guest (SPG), are invited to link their accounts at members.marriott.com to enjoy the benefits, recognition and experiences each program has to offer. Members will have their status matched across programs and be able to transfer and redeem points across programs for travel to more destinations than ever before. Members who link their accounts will be able to transfer points at a three-to-one ratio (three Marriott Rewards points = one SPG Starpoint) between the programs for redemption stays or on the Marriott Rewards Experiences Marketplace or SPG’s Moments platform.

“Marriott’s and Starwood’s guests have shown tremendous loyalty to our brands and now that we are one company, we are seizing the opportunity to reinforce our loyalty to them,” said Stephanie Linnartz, Executive Vice President and Global Chief Commercial Officer. “Beginning now, we’re drawing upon the best of our loyalty programs by enabling members to join or link their accounts and immediately receive reciprocal status and benefits.”

Members of Marriott Rewards – which includes The Ritz-Carlton Rewards – and SPG will immediately be able to take advantage of these benefits:

Status Match: Receive immediate status match across programs to take advantage of robust member benefits and recognition.

Points Transfer & Redemption: Transfer points between programs to access new and exciting redemption opportunities. Redeem points to visit new destinations, indulge interests with exclusive experiences, and purchase merchandise through the loyalty shopping mall.

Moments / Experiences: Gain exclusive access to money-can’t-buy events and experiences powered by our combined portfolio of exciting global partnerships in music, sports (including professional football, baseball, basketball, and tennis), and entertainment.

Access to More Destinations: Now Marriott Rewards and The Ritz-Carlton Rewards members can use points to travel to new, sought-after destinations such as the Maldives; Santorini, Greece; and Bora Bora, while SPG members have access to popular locales such as Aruba; Tuscany’s Serchio Valley; and Kruger National Park, South Africa.

Member Rates: Members of the loyalty programs who link their accounts will be able to take advantage of exclusive Member Rates – our lowest guaranteed rates – when they book direct on the Marriott mobile app or SPG app, on Marriott.com or SPG.com, through a call center or with a hotel. (Note: Marriott Rewards Member Rates are only available on Marriott booking channels, SPG Member Rates are only available on SPG booking channels and both are based on hotel availability.)

Mobile: When members book their stays directly with Marriott, they can use the Marriott mobile app to check in and check out, receive an alert when their room is ready, as well as make service requests directly to participating hotels using Mobile Requests before, during, and after their stays. Similarly, SPG’s mobile app allows guests to use SPG Keyless to check in, get their room number and unlock the room door using their smartphone or Apple® Watch at participating hotels.

Free Wi-Fi: When loyalty members book direct through the Marriott mobile or SPG apps, on Marriott.com or SPG.com they will always receive free in-room Wi-Fi.

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