Dubai Super Sale to run only for 3 days

Shoppers in Dubai can get discounts of 30 to 90 % from top brands at citywide retail initiative

Retail therapy starts early this summer in with the 3-day Dubai Super Sale, a new citywide retail initiative that will offer shoppers the opportunity to pick up amazing deals across a range of merchandise at participating outlets from 18-20 May.

Organised by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), the 3-day Super Sale will offer shoppers incredible discounts of between 30 90 % on selected items at retailers across the city.

Home to some of the world’s most impressive shopping malls and outlets, Dubai is pulling out all the stops for the new retail event with the support of Dubai’s retailers to ensure that shoppers enjoy a rewarding experience across diverse business segments from apparel to electronics, jewellery to fashion accessories, homeware, toys, and much more.

Among the retailers and brands participating in the 3-day Dubai Super Sale are Guess, G2000, Bossini, Carpisa, Steve Madden, Kurt Geiger, Kazar, Shoe Mart, Ecco, Roberto Cavalli, Giordano, Galeries La Fayette, Okaidi, Desigual, Aldo, Charles & keith, Call It Spring, Nine West, Rivoli, Hour Choice, La Senza, Think Kitchen, Al Jaber Optical, Porsche Design, Paul & Shark, and hundreds more.

The 3-day Dubai Super Sale is part of the city’s annual Retail Calendar that features major retail-based festivals, new season launches, mega sales and clearance events, exclusive retail experiences and attractions aimed at further enhancing the retail sector in Dubai.

Running promotions that offer retailers numerous options to boost sales during this time of the year will further enhance the emirate’s appeal as a year-round shopping hub, and helps us build on Dubai’s strong position as only the second city after London to host the most number of retail brands.

Dubai has set the highest standards in terms of brand mix and quality in the retail sector in the region, and we are happy to see leading retail groups once again extending a firm hand to ensure the success of this new retail event. The timing is perfect for shoppers, coming early in the summer and just a few days before the start of the month of Ramadan, followed by the Eid holiday period. 

According to a report by the Dubai Chamber of Commerce and Industry, retailing is forecast to reach Dh200 billion by 2017, growing by 5% on average each year. Consumer spending is also expected to continue rising in the medium-term, with growth rates projected to stabilize at about 4% on average per year leading to a total spending of more than AED 750 billion by 2017 across many segments.