web analytics

2017 Best Global Brands Revealed

 Interbrand has named Apple, Google, and Microsoft as the three most valuable brands in its 2017 Best Global Brands ranking, with technology as the...

Region’s Facebook Usage Skyrockets by 300% in Two Years

GCC Government Social Media Summit attracts masterminds of the world’s best e-Campaigns as governments’ role in social media becomes trending topic Region’s Facebook usage skyrockets...

Social Media Marketing Practices Withstanding Test of Time

Social media marketing practices constantly change and develop. New platforms are launched every year and the already popular social websites are adding new features,...

Top 6 Marketing Trends to Watch in 2019, according to LinkedIn

With the marketing sector experiencing change at breakneck speed, marketers are constantly on the lookout for the latest trends. At LinkedIn’s recent Make Mine...

Social Media for Businesses in 2017 is Different

Tools of social media for business could often go out of vogue as soon as their creators trim advertising budgets. Such fast turnover often...

Shopping Tourism, key for destination marketing

Shopping Tourism is a highly relevant component for travelers when choosing and preparing their trip. Latest figures, trends and strategies on shopping tourism indicate how...

Emirati Mariam Al Afridi One of The ‘Most Influential Global Marketing...

The World Marketing Congress honours Mariam Al Afridi for her exceptional strategic marketing as the only Arab to appear on the list Mariam Al Afridi,...
2023 calls for a period when firms sharpen their attention on media and advertising trends to make an impression.

Top 5 Trends for Media and Advertising Industry in 2023

2023 calls for a period when firms sharpen their attention on marketing and advertising trends to make an impression as consumers grow more cautious...

Most Powerful Brands are Not Most Valuable

To establish a valuable brand is very much different from establishing a powerful brand. Brand Finance’s Brand Strength Index examined the main factors that define...

PR vs. Content Marketing: Which is More Effective for Brands?

More and more businesses today are focusing on content marketing to expand their targeted market, engage customers and increase sales. But is branded content...
to make Expo 2020 a success, Pixcom Group of Companies has installed LED digital signages across new metro stations enroute 2020.

Over 100 Digital Screens Illuminate The Route of 2020 Metro Stations

The digital LED screens installed by Pixcom contribute to a green environment with its energy efficient, superior quality and enhanced designs catering to the...

Four Seasons Seeks Partnerships with World’s Most Passionate Travellers, Creative Storytellers

Introducing Envoy by Four Seasons: A Partnership with the World’s Most Passionate Travellers and Creative Storytellers First-of-its-kind initiative puts original storytelling at the forefront by...

How will relationship between business and social media evolve in 2013?

Companies already make new plans for 2013, but still it seems that a little really changes in this business and social media coexistence. Moreover, many...

New Media Group Turns One

New Media Group, on of the region's most influential social marketing specialist and web publisher, now is officially one year old. The company kicked...

Companies Will Increase Digital Marketing Budgets in 2016

Digital Marketing Is Now Mainstream 98 Percent of Marketers Say Online and Offline Marketing Are Merging Digital marketing is now mainstream, and digital commerce is a...

How to Create a WordPress Blog – Quick Guide

Go Daddy Deal of the Week: 32% off your order! Offer expires 12/4/12! Blogging is becoming more and more popular. Almost everyone has a...

Regional markets expected to look for cues from international markets

Global markets continued the positive momentum on the back of growing optimism over a possible trade deal between the world’s two largest economies. However,...

2016 Best Global Brands Revealed

Apple, Google and Coca-Cola are the three most valuable brands in the 2016 Best Global Brands report of Interbrand, leading brand consultancy. Automotive and technology brands...