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UAE Public Relations Agency Offers Pro Bono PR Consultation

UAE PR agency, Atteline, has announced it will be offering pro-bono PR consultation and strategic planning sessions for home-grown business, and other B2C brands...

2013 Trends in Social Media

In 2012, social media became one of the most popular marketing tools for many businesses. Facebook, Twitter and various other famous brands in the...

Facebook Likes Say Who You Really Are

What you like and what you are interested in may reveal a lot more than you think, according to a new research. Moreover, your...

What to consider before spending on marketing

If you run a small business and need to invest in marketing, or you are a marketing executive, you should plan ahead how and...

Women run the social media world

Who uses social media more often – men or women? Who is the leading force behind social media use via mobile? According to a new...

Social Media for Schools

A growing number of  companies and institutions rely on social media. That is because social platforms are a great way to connect with people...

Harness the power of brand recognition

The best marketers know that brand recognition is the secret ingredient for a company's long-term success. That success relies not on the latest fad,...

Dubai Land Department regulates real estate marketing mechanism for overseas properties

Dubai Land Department has recently issued its special circular, outlining real estate marketing mechanisms that are designed for real estate companies and brokers marketing...

Apple’s biggest marketing secrets revealed accidentally

With share price undisturbed by recently reported slowing smartphones' sales and investors focusing on the coming iPhone 5, Apple doesn't need to develop inventive...

13 Marketing Trends for Brands in 2013

The new 2013 year is almost here. As you have probably heard, 13 is a number that symbolizes many different things. In religion, 13...

Most Exciting Digital Opportunity for Marketers in 2014 Revealed

Which is the most exciting digital opportunity for marketers? A new research has tried to answer this question. Apparently, the answer depends greatly on...

Expo 2020 Dubai has a new logo

UAE will be the next country to host World Expo 2020, the latest edition of the 160-year-old global event. The selected theme of the...

Social Media for Government Agencies

Government agencies still shy to use social media tools. Most of them slowly and cautiously step into the virtual world. Recent statistics show that...

Facebook Finally Hears Marketers’ Prayers

Today, Facebook starts introducing hashtags to content posted on the social network. That was announced on the company’s newsroom page yesterday. Even though hashtags have...

How Equinix Ad-IX Ecosystem Revolutionized Web Advertising

If you are advertising your business on the Internet, you need to make sure your ads reach as many users as possible. But you...

Brand Dubai and Meraas partner to enhance art landscape in Dubai

Brand Dubai, the creative arm of the Government of Dubai Media Office (GDMO) and Meraas, one of Dubai’s leading holding companies have partnered to...

Study Outlines Most Successful Social Media Marketing Techniques

Today, businesses greatly rely on social media marketing to promote their services and products. Companies and marketers try out different strategies hoping to reach...

How to Use Social Media in Wedding Planning

Wedding planning usually requires a lot of time and efforts. It is not easy to organize the party, the guests and all the other...