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Fire, Smoke and Social Media

When people see smoke on the horizon, what do they do? Besides (hopefully) calling fire authorities, they post to social media, of course. The fact...

World’s Highest Ad Guinness Record Claimed by Burj Khalifa

Just a few weeks ago, Burj Khalifa broke the world record for the highest observation deck. Now, the world’s tallest tower is once again...

Social Media’s Biggest Advantage for Business Goes Extinct

Social media platforms are often seen as the most effective and affordable marketing tool for businesses. These advantages of the social websites, however, may...

Is Dubai One Really Shutting Down?

Government-owned TV channel Dubai One is planning to close production and reduce 80% of the staff, according to reports in the local media. But...

New Media Group launches Bride & Wedding Magazine

New Media Group's team is in the process of developing of a new online daily - Bride & Wedding Magazine. Unlike the other sites of the...

How 2013 Social Media Trends Will Affect the Future

Social media continues to flourish and evolve. This development will continue in 2014. However, a number of new social media trends emerged over the...

Social Media Can Cause Unhealthy Fitness Obsession

The popularity of healthy lifestyle in recent years has lead to a boom of health and fitness blogs, Facebook pages and groups, and Pinterest...

Game or Gadget? Selecting World’s Best E-content

What are the most innovative e-Content initiatives of 2013? The answer lies in Estonia since from August 29th-31st

Social Media Tendencies That Will Rule Summer 2014

A common belief is that social media activity greatly decreases during the summer. Indeed, in the past it was like that, but now things...

PR vs. Content Marketing: Which is More Effective for Brands?

More and more businesses today are focusing on content marketing to expand their targeted market, engage customers and increase sales. But is branded content...

How to Start a Small Business – Public Relations and Marketing

PR and marketing are two very important business fields today. That is due to the fact that they are often the main driving force...

ADMC & Partners launch VEVO

VEVO to host web’s broadest array of premium content from leading entertainment companies In what stands as the next step in the evolution of...

Email Still Popular, Just Shorter

Communication via email is still very much alive. Despite the invasion of smartphones and messaging apps, many people all over the world continue to...

YouTube-Like Amazon Video Direct Offers Earning Opportunities to Creators

Now it's a great time for video content creators to benefit from newly emerging  opportunities to showcase their work. Content producers from around the world...

Sheikh Mohammed: Allow Press and Media Personnel Freedom and Space

UAE Vice President, Prime Minister and Ruler of Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum received Thomson Reuters Chief Executive Officer Tom...

Hottest Social Media Jobs for 2014

From a pure platform for meeting people and sharing content with friends, social media has become a huge tool in companies’ marketing strategies. Today,...

Social Media Risks for Companies

The accessibility and fluidity of social media leaves businesses and organisations open to significant risks. But there are countermeasures that could be take to...

How Weather Impacts Mobile Ads Response

Among the many factors that impact digital marketing and online advertising strategy, a new study in the INFORMS journal Marketing Science provides insight to...