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Businessmen should always expect to feel the consequences of economic turnaround across various segments of different industries.
To help entrepreneurs stay strong and grow their ventures, we have put together ten small business strategies for success.
Go small to grow big
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What's the one sure way to fail in small business? Try to sell to everyone. A key to small business success is carving out a niche — a particular specialty or narrow market segment — rather than competing for every customer. Don’t just be a marketing consultant: be a marketing consultant for a certain industry. Don’t be a general store — focus on a specific type of product or customer. Small businesses just don’t have the resources of time or money to be a generalist.
